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Kiehl's x LASALLE, 2021
A photo/video set featuring a “Get Unready With Me” video, paired with an ASMR feature.
To showcase the history of Kiehl's, the visuals heavily reference clinical equipment as well as chemistry lab apparatus, to put across the theme of 'Clinical Beauty Chemist'. A raw, authentic, and humorous video serves to reach out to Gen Z audiences.
Project completed by
Farah Liyana, Mohamad Faizal, Ili Nadya & Nurul Izzati

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